Elon Musk’s SpaceX to launch a satellite that will beam advertisements into space
Internet and TV ads are so yesterday. Welcome to a new age of advertisement. Elon Musk’s SpaceX is now set to disrupt advertisement as we know it. According to a weekend report from Business Insider, SpaceX is teaming up with a Canadian technology startup Geometric Energy Corporation (GEC) to launch what’s essentially a souped-up digital billboard into orbit.
Per the report, the two companies are working together to launch a satellite called CubeSat into space. In an interview with Business Insider, GEC co-founder and CEO Samuel Reid said the company is developing a satellite called a CubeSat that’s equipped with a selfie-stick and a pixelated display screen on one side to show advertisements, logos, and other art.
The CubeSat will carry a ride on SpaceX’s Falcon 9 rocket, which will be released into orbit before the rocket reaches the moon. Once the satellite makes it to space, the selfie stick will capture footage of the display screen and livestream it on YouTube or Twitch for anyone to watch. According to Reid, the CubeSat is slated for an early 2022 release.
“I’m trying to achieve something that can democratize access to space and allow for decentralized participation,” Reid told Business Insider. “Hopefully, people don’t waste money on something inappropriate, insulting, or offensive.”
Reid said the CubeSat will be used to promote ads, art, and logos through pixels on a display screen. The CubeSat is scheduled for launch in early 2022.