The web3 space is unique and constantly evolving, meaning that a generalized marketing or PR strategy is unlikely to cut it. Instead, you’ll need specific skills and expertise to communicate your ideas well to your intended audience. When looking for potential partners, start with those who know the most about the sector and how to craft a successful campaign within it: web3 marketing agencies.
In this article, we’ll take a closer look at the top web3 marketing agencies, and how working with an experienced partner can help you achieve your goals and spread your message in this new and complex sector.
MarketAcross
MarketAcross is one of the oldest and largest marketing and PR companies in the crypto space, providing a wide range of services to boost the reputation and exposure of their clients. This includes SEO, content distribution, reputation management, and messaging strategy services. They are renowned for their high-quality content production by top editors and writers.
One of MarketAcross’s strengths is its extensive network in the blockchain world. They have strong connections with important publications, journalists, and influencers, which helps them to promote their clients’ projects to a wide audience.
MarketAcross has a long list of clients that reads like a who’s who of the crypto industry: Binance, Polygon, Trust Wallet, Avalanche, Solana, and TRON, to name a few. This substantial range shows that MarketAcross can handle their clients’ varied and complex marketing needs, making them a reliable partner for growing crypto projects.
Lunar Strategy
Lunar Strategy is another marketing agency that develops and implements strategies designed specifically to meet the web3 niche’s particular requirements. Its offerings include paid advertising, public relations, influencer management, content production, and SEO.
They support NFT projects, decentralized finance (DeFi), and the introduction of new tokens (such as ICOs, STOs, and IEOs), and operate all over the globe. Lunar Strategy creates customized marketing tactics for each client, to spread their particular message and increase their growth and engagement.
Notable customers include ICP Internet Computer, Rowan Energy, and Aarnâ.
Serotonin
Serotonin is a marketing and product studio for web3 projects. They focus on a wide range of marketing services to deliver results for clients, helping to expand their presence in the media and at events. They also work closely with web2 brands, helping them to enter web3 authentically and successfully.
They provide branding strategy and art direction, placement in leading publications and podcasts, and social media services to distribute their clients’ messaging online. Notably, they have relationships with multiple web3 events and can help secure speaking opportunities and press coverage.
Serotonin’s notable clients include Ramp, Protocol Labs, Polygon, and Chainlink.
Surge Socials
Surge Socials is a public relations and SEO firm focusing on crypto and web3. They provide a mix of organic, sponsored, and press release features alongside SEO services to enhance visibility for blockchain projects. Their approach is centered on strategic content distribution, which includes campaigns involving influencers, banner ads, and SEO.
They develop strategies tailored to the specific needs of their clients and are committed to applying their knowledge and enthusiasm to each project to foster success and growth.
Surge Socials has worked with various clients in the blockchain space, including Biconomy, BigONE, and Fairspin, showcasing their capability to handle diverse marketing and public relations needs.
Melrose PR
Melrose PR is a public relations firm. Founded in 2012, the company changed its emphasis in 2016 to represent only blockchain and crypto projects and help them reach their communication goals.
Melrose PR’s approach combines deep industry knowledge with a passion for the technology they promote. They maintain strong relationships with leading media outlets and employ brand strategy, media relations, content creation, and thought leadership development to keep their clients active in significant industry discussions.
Their clients include tech startups and well-known companies like Moonbeam, BitGo, and Stratos.
NinjaPromo
NinjaPromo is a digital marketing agency specializing in fintech, blockchain, and crypto. They provide various marketing services, including social media management, content creation, influencer marketing, and video production, to raise their customers’ visibility online and reach their target audiences.
One of NinjaPromo’s primary assets is its ability to stay current on social media and digital technology developments. This is essential for staying relevant in the ever-changing web3 space. They especially excel at developing interesting video content.
NinjaPromo has worked with several well-known technology businesses, including Fantom, Huobi, Dash, and Revolut, demonstrating their capacity to manage projects for major players in the digital market.
Conclusion
In recent years, it has become increasingly important for companies in the crypto space to have a strong marketing and PR strategy. With so much competition and media attention, it can be challenging for businesses to stand out. That’s where these top 6 web3 marketing agencies come in.
These 6 agencies specialize in helping blockchain and crypto projects to grow. Each one has its respective strengths and expertise, helping to meet the needs of the many participants in this demanding sector that enlist their support.
