Netflix loses ~70% of its value in just 6 months; $50 billion wiped off in one day as it suffers first subscriber loss in more than 10 years
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For the first in more than 10 years, streaming giant Netflix suffers subscriber loss, causing the company to lose $50 billion in just one day. In its earnings call on Tuesday, Netflix reported a loss of 200,000 subscribers during the first quarter. The news sent shares of Netflix to crater by more than 25% on Tuesday.
The bad news didn’t end there. Netflix also projected it would lose 2 million subscribers in the current second quarter, according to a report from CNBC. The last time the streaming giant lost subscribers was in October 2011.
“Our revenue growth has slowed considerably,” the company wrote in a letter to shareholders Tuesday. “Streaming is winning over linear, as we predicted, and Netflix titles are very popular globally. However, our relatively high household penetration — when including the large number of households sharing accounts — combined with competition, is creating revenue growth headwinds.”
To date, Netflix has lost about 70% of its value in just 6 months. According to stock data from Google, Netflix went from around $700 in November 2021 to $218 as of the time of writing.
Once stood alone in the streaming video space, Netflix now faces stiff competition from rivals including Amazon, Disney, HBO, Hulu, Apple TV+, and other networks now offering subscription-based “Plus” services.
Meanwhile, Netflix didn’t go without Elon Musk’s notice. In a post on Twitter on Tuesday, Musk chimed in to offer his insight. He said he thinks he knows what Netflix’s issue is: The company is too woke.
“The woke mind virus is making Netflix unwatchable,” Musk tweeted.
The woke mind virus is making Netflix unwatchable
— Elon Musk (@elonmusk) April 20, 2022
Below is Netflix’s letter to the shareholders.
FINAL-Q1-22-Shareholder-Letter