Entera secures $7.5M to expand its machine learning-powered real estate platform to professional investors

As traditional methods of investing in residential real estate prove to be inadequate, new real technology startups are transforming the industry using new technology and making it easier for investors to gain smooth access to real estate properties. The startups are changing the way homes are bought and sold by using technology to make the process more efficient. One of these startups is Entera, a San Francisco and New-York-based tech startup that enables investors to easily find and buy residential properties using machine learning and artificial intelligence.

Entera is revolutionizing the way people find and buy homes by offering access to on & off-market properties at scale, machine learning discovery, powerful decision tools, and local tech-enabled transaction services. Real estate investors use Entera to access 20% more properties, make confident decisions, and win twice as many properties at 2.5x faster rate than the traditional process in the market.

Today, Entera announced it has closed $7.5 million in funding to expand the reach of its technology platform, and continue to build out its world class team who have serviced over $12Bn of single family transactions. The round was led by Bullpen Capital and Craft Ventures, with participation from ValueStream Ventures and industry leader Chris Heller, former CEO of Keller Williams and currently the Chief Real Estate Officer of OJO Labs.

Founded and launched in 2017 Martin Kay and Robert Salmon, Entera enables investors to easily find and buy residential real estate. Powered by machine-learning, Entera’s end-to-end residential real estate investment platform modernizes the real estate buying process. Entera’s proprietary discovery algorithms, intelligent tools and tech-enabled local expert real estate service team help our clients access and evaluate more properties, make data-driven investment decisions, and win more deals – 100% online. Entera is used by largest residential real estate investors to source and buy properties at scale everyday.

“Real estate markets have long since moved online, but prior to Entera, there was no unified platform designed for professional real estate buyers and funds, a large and growing segment, to find, price or transact,” said Eric Wiesen, general partner at Bullpen Capital. “As more professional capital moves into residential real estate, companies like Entera who provide leading technology and tools and a highly experienced team will play a critical role.”

Many of the largest residential real estate investors use Entera daily to find, choose and buy homes across 13 markets. “Similar to brokerages like E-Trade and Charles Schwab, Entera delivers 100% cloud-based enterprise level solutions that enable investors to make the best decisions and buy with ease,” said Co-founder and CEO Martin Kay. “With hundreds of thousands of available properties our platform unlocks billions of dollars of investment capital looking to enter residential real estate in a meaningful way.”

“Entera’s platform, with its intuitive tools and user-friendly interface, is the real estate application that professional buyers and funds have been waiting for,” said Lainy Painter of Craft Ventures. “This technology will let people buy and sell properties with ease, transparency and confidence, enabling investment capital to flow far more freely into residential real estate.”