InsureTech startup Sensely secures $15M funding to connect and assist insurance plan members and patients with insurance services and healthcare resources

Sensely, a digital health and InsureTech platform startup that modernizes member experience while lowering costs, has secured $15 million in fresh round of funding for continued development and market expansion of its platform. The funding was led by Aflac Corporate Ventures, the venture arm of Aflac Inc., the largest supplemental insurance provider in the United States.

Additional new investors include NMC, a diversified healthcare company with international services across 19 countries, as well as Nippon Life Insurance Company, Susquehanna International Group, Sojitz Corporation, Zuellig Pharma, and Silicon Valley Bank. Existing investors Mojo Partners, Chengwei Capital, and Pegasus Tech Ventures, also participated.

Founded in 2013 by Adam Odessky and Ivana Schnur, the San Francisco, California-based Sensely’s platform leverages natural user interfaces to intelligently connect insurance plan members with advice and services. Sensely’s avatar and chatbot-based platforms assist insurance plan members and patients with the insurance services and healthcare resources they need, when they need it. Sensely is currently serving over 60 million members and representing over $200MM in annual recurring revenue opportunities.

The capital injection comes at a time when Sensely is seeing increasing demand for its multi-lingual AI platform, which uses a voice-enabled character interface, and incorporates into existing enterprise technology infrastructure. Sensely is currently deployed with enterprise customers in the United States, United Kingdom, United Arab Emirates, Netherlands, China, Hong Kong, Japan, Switzerland, and Australia. Customers are using the platform for a diversified set of high-value use cases, including symptom checking, insurance underwriting, claims management, medication management, and remote patient monitoring.

Commenting on the funding, Nadeem Khan, President of Aflac Corporate Ventures, said: “We’re excited to be partnering with Sensely. The team has skillfully addressed many of the product elements we believe are required for success with large enterprises in highly regulated industries. In addition, the company’s approach to enabling expedited cross-border launches adds a crucial element that is highly attractive to multi-geography operations.”

“We’re delighted by the opportunity to work with our new investment partners,” said Adam Odessky, CEO and Co-founder of Sensely. “While we are pleased with our progress over the past year, especially the rollout of our software development kit, we have many important challenges ahead. This funding will ensure that we can strike a balanced approach, continuing to serve our existing partners, while also evolving the platform for the next wave of requested capabilities.”