How Walnut for Teams will empower your B2B sales team to convert more leads

After the launch of their highly successful Sales Experience Platform, Walnut has been hard at work developing a new product designed to help sales reps convert more leads by creating an ultra-personalized buying experience.

Walnut is an Israel-based start-up that is primarily focused on improving B2B sales through optimizing product demonstrations. Their flagship product gives sales teams access to a highly customizable platform that is 100% codeless, allowing them to increase conversions and more easily hit quotas with consistent, seamless, and successful product demos (all without relying on back-end teams to assist them throughout the process).

Being the first company in the world to offer this type of service, the Sales Experience Platform has brought Walnut to the attention of a slew of high profile venture capital firms and angel investors, which has recently led to the company raising a further $35m in a Series B funding round.

Walnut for teams

In short, Walnut for teams has been developed with the intention of helping sellers create the most customer-centric sales experience possible…at scale. This means empowering sales reps with the tools, features, and functions they need to take their customers from prospects to purchasers in the shortest amount of time. Of course, this all begins with the Sales Experience Platform, as it enables sales personnel to tailor each demo to their specific needs without any need for prior coding skills.

However, Walnut for teams helps sellers do all of this even more efficiently.

You and your sales teams can use Walnut for teams to find the best way to engage with your clients with the least amount of hassle and time invested through an added focus on teamwork, collaboration, and organizational trial and error. Here’s how:

The power of analytics

Every salesperson knows the power of analytics. Without them, reps are left to go off gut instinct and intuition, which can be unreliable at the best of times. Using Walnut for teams, guesswork is taken out of the equation as the platform collects data and displays valuable insights that can help sellers perform better in preparation and in real-time. Thanks to a more sophisticated dashboard of analytical insights, your whole sales team will now be backed with relevant metrics that they can use to optimize demos, book their next meetings, and close more sales.

Furthermore, Walnut for teams shows you how your sales teams performed over time and where their demos are failing/succeeding. This will highlight areas that reps need to improve on and give clues into strategies and sales tactics that seem to work for any particular client, industry, or vertical target. This way, every demo shared between teammates allows your organization to refine and optimize its processes, leading to vastly improved results.

Personalization in seconds

In the world of B2B sales, personalization reigns supreme. If one company does not attempt to solve its consumers’ specific pain points, another will. After all, the primary objective of personalizing in sales is to provide the exact solution a specific prospect is searching for by catering to their specific needs. In fact, personalization can lower acquisition costs by up to 50% while increasing revenue by 5–15%.

With this in mind, Walnut for teams comes with a brand-new feature called the Demo Customization Wizard. The Wizard helps you personalize the specific demo template you require in seconds by adding the client’s name, logo, etc. All each rep has to do is provide the specific details and images that are relevant for their prospect, and they will be greeted with a fully personalized demo. Not bad!

Collaboration made easy

Walnut for teams makes collaboration easy with its revamped Demo Library. This is a place where reps can keep track of the product demo templates that gave them success and helped convert a prospect (to assist their colleagues). The Demo Library can host walkthroughs that speak to each market segment, sales funnel stage, or even an individual prospect. Getting specific and categorizing the library into smaller subsections can aid your employees to scale their personalized selling even further, as they can easily locate and personalize the perfect demo for each prospect.

In many ways, the Demo Library empowers the entire sales force to work together and emulate the best performers in the organization, which helps to drive the overall effectiveness and efficiency of your B2B sales by boosting conversions. It’s a simple yet effective tool that can help you get the most out of your sales teams while making their jobs easier and bringing their sales quotas into arms reach.

Taking personalized buyer experiences to the next level

With a wealth of investor capital at their disposal, Walnut has delivered what seems to be another highly valuable tool that will empower sales teams in driving more sales and connecting with their prospects on a deeper level. Thanks to the easy collaboration tools, analytics insights, and rapid personalization of demonstration, reps can now scale their processes without compromising quality, which is a win-win situation for them, your bottom line (and your customers).