Turkish grocery delivery tech startup Getir acquires rival Weezy to expand its presence in the UK
Nickie Louise
Posted On November 23, 2021
Getir, a Turkish grocery delivery tech startup Getir, has acquired British rival Weezy as it continues to expand its geographical reach and solidify its presence in the UK. The terms of the deal were not disclosed.
The London-based Weezy was founded just two years ago in the UK by Kristof Van Beveren and Alec Dent. The startup operates an online supermarket platform designed for on-demand grocery shopping. Weezy also enables users to discover their favorite groceries, snacks, drinks, and home essentials.
The acquisition is the latest sign of consolidation in the grocery delivery market. The latest acquisition will also help Getir to weather the already fierce competition in London that includes other delivery startups such as Gorillas, Gopuff, and Zapp.
Weezy currently has over 700 employees including the firm’s delivery drivers. Unlike other gig economy startups that hire contractors on flexible working arrangements, Weezy treats its couriers as salaried employees. With this acquisition, Getir will now have a combined workforce totaling more than 4,000 employees globally.
Commenting on the acquisition, Getir UK general manager Turancan Salur said: “Teaming up with Weezy, which has quickly established itself across the UK, is an exciting opportunity and one that complements our people-first belief and business approach. We look forward to welcoming Weezy’s customers, employees, and partners to the enlarged group.”
We covered Getir back in June when the six-year-old startup raised $550 million in funding at a $7.5 billion valuation. The funding marks Getir’s third round of investment in 2021, with nearly $1 billion raised since the beginning of 2021.
Founded in 2015 by Nazim Salur, Serkan Borancili, Tuncay Tutek, Dogan Dalyan, and Mert Salur, Getir combines urban logistics and mobile technology to provide instant delivery of goods in urban areas. Its application enables its users to order a range of products and pay for them through their credit cards. Once purchased, the goods are later delivered to the users. The application also features live tracking, which enables its users to track the location of their orders.
