Israeli startup Become raises $12.5M Series A funding to scale operations

Become, an online platform for SMBs to find and optimize their funding solutions, has raised a $10 million Series A funding to scale up operations in the United States and Australia. The round was led by Benson Oak Ventures and Magenta Venture, supported by RIO Ventures Holdings, iAngels, and Entrée Capital. The company has also secured an additional $2.5m in venture debt from Viola Credit.

Formerly known as Lending Express, the Tel Aviv, Israel-based Become marketplace grew from just one lending partner in Australia to over 50 lending partners, operating in both Australia and the US. Become has facilitated more than $150 million in funding and have over 150K members on our platform to date.

Founded in 2016 CEO and co-founder Eden Amirav, Become’s goal was to help business owners get express funding solutions. The startup uses its proprietary technology to nurture each business throughout the funding cycle. Business owners receive a unique financial profile called LendingScore™, where they can learn funding essentials to improve their funding odds, unlock new funding opportunities, compare and claim their best possible funding solution.

Become is rapidly growing with over 175,000 loyal business owners registered through its platform. The company has built an ecosystem of more than 50 leading lenders and Fintech partners including Paypal, OnDeck and Kabbage and has facilitated over $175 million in tailored business loans to date.