A new job for Prince Harry: The Duke of Sussex is now the chief impact officer at Silicon Valley-based mental health startup BetterUp

Who would have thought a prince will get a job at a tech startup? It’s official! Prince Harry has a new job for Prince Harry. According to a report from Wall Street Journal. The Duke of Sussex is going to work for Silicon Valley-based unicorn startup BetterUp in his latest foray into business.

BetterUp is an employee coaching and mental wellness startup founded in 2013 by Alexi Robichaux and Eddie Medina. BetterUp is a mobile-based leadership development platform used by Fortune 500 companies including Genentech, Logitech, and Workday.

In his new role as chief impact officer at a Silicon Valley coaching and mental health startup, Prince Harry is expected to have input into product strategy decisions and charitable contributions, and advocate publicly on topics related to mental health.

“It’s a meaningful and meaty role,” said the BetterUp CEO, who said he was introduced to Prince Harry through a mutual friend and began conversations with him last fall.

BetterUp develops new behaviors and mindsets that enable high performance amid constant and accelerating change. Through on-demand, virtual coaching sessions, users practice and reinforce new behaviors and skills. According to its website, BetterUp offers personalized coaching, content, and care designed to transform lives and careers.

Prince Harry is a member of the British royal family. As the younger son of Charles, Prince of Wales and Diana, Princess of Wales, he is sixth in the line of succession to the British throne. In 2018, he was made Duke of Sussex prior to his wedding to American actress Meghan Markle.